HomeWho We AreServicesPortfolioMedia CenterCareer Opportunities









 

Consumers Want High Quality Information
Consumers want to be informed about their medical treatments. They are searching for information on drugs everywhere from newspapers to the Internet. The barrier that consumers face is that there is a lot of bad information in the marketplace. It is not clinically accurate, is not translated into language that people can understand, is incomplete or biased and is presented in formats that make it very difficult for people to read.

Another barrier is that consumers do not know what type of services to expect from health professionals nor the questions to ask about their medications. People do not ask questions when they feel they don't know enough about the subject...in this case medications. This is an age-old problem and affects all of us. Some of us do not ask our insurance agents or stockbrokers questions because we don't know what to ask. Many parents do not ask teachers questions about their child's education because they assume the teacher is a professional and "knows everything." This certainly does not mean consumers are stupid. They just need some guidance and background information so they are better informed.

We need to make it easier and "safer" for patients to ask questions about their drugs. People need to know the questions to ask and have the confidence to ask them. Click to read about "Steps Consumers Can Take to Be Informed About Their Medicines".

Don't Settle for Just a Sheet of Written Instructions
Patients need to be included as important members of the "medication management team." They need information that will allow them to assume management of their drug therapies. Patients need this information explained to them in person...not just handed to them as on a sheet of written instructions.

A consumer should never accept a sheet of written instructions without having it explained to them first. Written instruction sheets do serve a purpose - they can serve as a reminder aid once the person returns home but should NEVER be used to replace individualized counseling of the doctor and pharmacist.